Our Story

Vision

TapResearch is building the “Google of Opinion Data.”

We believe that opinion data is critical to making informed, evidence-based decisions, and that getting relevant and actionable opinion data is far too difficult and costly today. We aspire to make opinion data about any topic as easy as Googling something.

Progress

TapResearch has grown into one of the leading ResTech (research technology) companies providing real-time access to tens of millions of people around the world. We are a rapidly growing company with strong traction in the market, and the most exciting opportunities remain ahead of us.

Our platform is comprised of solutions for publishers and decision makers:

  • Audience Network , our mechanism for asking questions to billions of people around the world via the mobile applications they interact with everyday, delivers valuable new revenue for publishers and rewards for users.
  • Player Insights helps publishers better understand their users in order to improve their applications and increase user engagement and LTV.
  • Market Research Sample enables researchers to reach the representative audiences they need to complete their research projects.
  • Brand Insights provides brands with customized measurement tools, real-time data and dashboards that help teams improve marketing effectiveness and expand their businesses.
  • Market Insights makes it easy to inform any decision with a custom research project in as little as a few minutes.

History

TapResearch was founded in 2013 by Aaron Platshon (CEO), Kevin Chang (CTO) and Greg McCullough (Head of Analytics) after being frustrated with the limitations of traditional research methods when building their prior company, a carsharing marketplace business. The company has backing from top-tier angel, venture capital and strategic investors and is always on the lookout for driven, talented people who are inspired by our mission!